blindness!

Tell me a story

To develop web sites and communicating it's not only ideas and technical execution of the work. It is all about the way you do it.
Is there a soul inside communication? Definitely!

Behind every project there are hours of research on webzines, hours of flipping through magazines waiting at the dentist's, hours of movies and rock music played at full volume.

There's a lot of chatting at the water cooler with my colleagues, a lot of walking among the shops in the cities of fashion and visiting to contemporary art exhibitions while my iPod plays classical soundtrack in my ears.

All the experiences I've made, everything that I love and surprises me everyday, all the whimsical things that can I see around me, what I do, constantly makes me fall in love with communication and being a communicator.

I believe in melting-pots. I believe in multicultural experiences and crossovering of arts. It helps me to create a remarkable product full of personality totally tailor made on client's needs.

My first job experience was five years ago, for an advertising agency in Milan, just after my university diploma from IED Communication school. During that period I worked on all aspects of ad campaign, using every tool of communication: poster, magazine, video and new web media.
I really learned a lot from my job so that I've been able to increase notably what I studied at school: I first started by following the small details of the projects and finally got to deal directly with customers.

On January 2009 I left the agency in Milan to start a new adventure and moved to Sydney, Australia. Initially in Sydney I took an English course and then I started working with Matthew in V2M, for his visual merchandising company.

Web rebranding of certain trademarks and redesigning V2M website were some of the projects I've personally developped.

One year later, on January 2010 I left Australia due to my work visa expiry.

Back to Italy I found a job in Pentastudio in Vicenza where I worked as web art director, dealing with websites redesigns, working first on their technical structure and then on their graphic design. My role was also as link between webmasters and the marketing dept.

Currently I'm freelance webdesigner / graphic designer in HelloADV. With the same friends we've start to work on WeLoveGlasses.com, startup community for people who love glasses

I also participate actively to the creation of a free local magazine about literature and arts, planning its graphic layout.

Some time ago I took part to the organization of some musical events sponsored by Italian companies (including FIAT AUTO, Insurance SAI and Rolling Stone Magazine Italy).